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BOROBABI is an innovative solution for impactful shopping. We’re restyling the future of children’s fashion with lifetime return of all our products, as well as the option to rent. Part science, part design: Borobabi was founded by two mothers who looked at the mounds of clothing piling up at home and knew there had to be “a better way”. Carolyn Butler is a former chemical engineer, turned Columbia MBA entrepreneur, and Meris Butler is an FIT-bred fashion designer also working on Borobabi's first fully organic all-American made maternity line, Aster - set to launch in Fall 2021. The founders saw first-hand that manufacturers and multinational corporations don’t put enough energy or resources into managing the lifecycle of the products they produce. Together, they are on a mission to redefine the family's relationship with children's clothing and to make circularity profitable.